Tonight I attended the monthly Women into Business networking event in Glasgow. Unfortunately, I had to cut out early thanks to a sinus infection which should have kept me at home in the first place. But for the time I did spend at the event, I heard two things that have given me even more of a swollen head than the cold.
The first was from the client whose web site I fixed last week, that being the one I salvaged from the Chinese fly-by-night. She said that since I fixed her web site, she’s had 15 sales enquiries. She’s a corporate and wedding caterer - do the maths on what she can make from 15 sales. More importantly, her own transformation has been as dramatic as the web site’s. Last month she was visibly stressed and exasperated, and was lost in the crowd in a frumpy brown suit. Tonight she looked radiant in a Japanese silk print dress and was glowing with confidence. If I have helped her even a little to get control of her business, and therefore her life, the wall-banging frustration of playing web design detective was worth it.
The second head-sweller was from the personal image consultant who was the guest speaker. She told me she was crazy about both my outfit and my accent. Someone who dresses women for a living complemented me?! Considering that a part of me still sees myself as I looked when nine months pregnant, four stone heavier, and wearing a potato sack, it was a nice jolt into reality.
I hate my accent, which is the peculiar tone of an American who has lived in Scotland for five years. I am not trying to sound different, it just comes out of my mouth that way. I cringe when I hear my annoying American nasality. But she said my voice was “sweet”. I’ll take it at face value.
As for the outfit, which I admit was a bit creative, I’m pleased about that. Part of the joy of starting my own business was being able to bag my business suits, monochromes, and “corporate wear”, and throw it all in the Sally Army donation bin like the garbage it was. And say what you want about Trinny and Susannah, but they helped me to see what styles work for my body shape and which of my “comfort clothes” were just wrong. So I’m now settled in a late sixties-early seventies Carnaby look, and I’ve never felt more confident.
And hey - I paid my dues. I was working on Capitol Hill in a black pantsuit and pearls when I was 19. Hillary Clinton? I dressed like her. At the age of 19. When in Rome, as they say. Now? This isn’t Rome, this is £$%&*#€ Glasgow!
There is always a bit of panic when you are dumping a decade’s worth of corporate black into the charity bin - as you think “what if I have a corporate client?” - until you realise that it’s up to you if you have a corporate client or not. I choose not to focus on corporate markets; there are plenty of web designers who can deal with them, in their suits. So I don’t need the black.
I wavered for a moment when it came to a black “Scully suit” which my late mother had bought for me when I was on Capitol Hill. On the one hand, it was one of the last things I owned that I could say she bought for me. On the other hand, I tried it on, and heard her voice somewhere laughing at me to take that ridiculous 90s cowl off. It had shoulder pads, for god’s sake. So it went in the Sally Army bin with no regrets.
Owning your own business means you can define your own identity. But you’re never quite prepared for how deep those changes go, and how rewarding they are.